Hayat Success Story

Hayat Holding, operating in the consumer sector, laid its foundations in 1937. Hayat Holding, a global player with 41 companies operating in different industries, has more than 17,000 employees and now continues its success journey with Twiser. Hayat Holding, which has delivered 49 Turkish brands produced with advanced technologies in 36 production facilities in 13 countries to millions of consumers around the world, talks about its experiences in its success journey.

In this success story, we have prepared by addressing the dynamics of the consumer sector, we brought together why Hayat Holding preferred the platform offered by Twiser, what it went through during the integration process and what outputs it achieved afterwards.

In this booklet, where we share the Hayat Holding success story, you’ll find;

  • “Why Hayat Holding needed a performance culture change?”
  • “What benefits did it gain from performance culture change?”
  • “What Twiser’s platform offers to Hayat Holding?”


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