Yıldız Holding, operating in the consumer sector, produced their first biscuits in 1944 and united under one roof in 1989. It accomplished many great works with more than 300 brands, established great partnerships and offered products that always make its customers happy. Yıldız Holding, which started with biscuit production and became a world brand, now continues its success journey with Twiser and shares its experiences with us.
In this success story, we have prepared by addressing the dynamics of the consumer sector, we brought together why Yıldız Holding preferred the platform offered by Twiser, what it went through during the integration process and what outputs it achieved afterwards.
In this booklet you’ll find out:
- Why did Yıldız Holding need a performance culture change?
- What benefits did it gain from performance culture change?
- What does Twiser’s platform offer to Yıldız Holding?