As we begin to emerge from the pandemic and return to a more normal business environment, it's important for organizations to reevaluate their performance management strategies and make any necessary improvements. 

The employees of the companies play the biggest role in fulfilling these demands. In other words, successful employees are the foundation of every successful company.

In the modern human resources approach, it is among the duties of human resources to establish and manage systems in which they can work efficiently, as well as finding new talents and including them in the company.

An effective performance management system is a process that helps organizations assess and improve the performance of their employees.

The performance management industry has changed dramatically over the last years. In place of traditional performance reviews, world’s leading companies including Twitter, Adobe, Microsoft, and Amazon are moving to continuous, real-time performance management.